ABOUT US · ESTABLISHED 2019
Catch the spirit
Established in 2019, our mission is to develop and manufacture premium quality, innovative lures that catch more fish.
Loony Spoons are the premier trolling spoon used to catch salmon, trout, walleye and char. Bright flash and crisp movement make the Loony Spoon impossible for predatory fish to resist.
Our story
One design worked better than the rest.
Salmon have always held a special place in the hearts and souls of west coast anglers. Their significance in Pacific Northwest folklore, coupled with their social, economic and ecological importance, have been the foundation of west coast communities and cultures for years. Even today, most salmon anglers plying the waters of the Pacific Northwest are not just fishing — they’re catching the spirit.
Fishing these waters with my father for more than 30 years, we were never satisfied with the action of popular lure brands. Together we modified hundreds of lures to achieve more erratic, darting actions that proved extremely effective for not only salmon, but trout, char, kokanee and walleye.
One design seemed to work better than the others. We fished it solo, with flashers and even vertical jigging, and we always raised more strikes and caught more fish than any other lure or natural bait. Those first “Loony Spoons” attracted a lot of attention so we decided to produce a few for resale. They sold so well we decided to start a company and Spirit Lures was born.
The right action
The right action will get more strikes
The Loony Spoon’s erratic, crippled baitfish action sends out the right vibrations that game fish detect through their lateral lines. Commercial salmon trollers with high-end sonar technology are reporting salmon chasing down their Loony Spoons from more than 50 meters on either side of the boat.
But it’s not just salmon. Anglers fishing for trout, char, pike, walleye and even striped bass are reporting excellent results. Loony Spoons just seem to attract more fish and get more strikes.
50m
Reported strike distance, either side of the boat
30+
Years fishing these waters, father and son
2019
The year Spirit Lures was founded
What goes into every spoon
Body
All stainless-steel body and welded rings, 3D UV scale pattern and pearl white glow
Hook
Mustad 9510XXXS stainless steel siwash
Water
Fresh + saltwater rated
Best for
Salmon, trout, walleye, char
Sizes & pricing
Pick a color first, then the size. Prices follow the size you choose.
| Size | Length | Single spoon | Max 4-pack |
|---|---|---|---|
| Size 3 | 3" | $10.99 | $39.99 |
| Size 3.5 | 3.75" | $11.99 | $43.99 |
| Size 4 | 4.5" | $13.99 | $48.99 |
| Size 5 | 5.5" | $14.99 | — |
Shipping
$3.95 on orders under $60, free on orders over $60.
Where we ship
Orders check out to addresses in the United States.